Exceptional Perinatal Education and Support that Delivers Results

We deliver convenient, engaging, and informative pre and post-natal education and support services. The Baby Academy offers an extensive suite of evidence-based, expert-reviewed, perinatal classes and support, delivered by the very best healthcare professionals.

Education that Empowers

We ensure that patients in your care know what they need to – empowering them towards greater health and wellbeing.

What We Deliver

What We Deliver

Your complete end-to-end perinatal education and support service including a broad curriculum or pre and postnatal live and on-demand classes, and 24/7 patient email support from our experienced midwives.

Baby Care

Baby Care

  • Tips for your baby’s first baths
  • How to care for baby’s skin & nails
  • Advice on caring for your baby’s cord
  • Safe Sleep to prevent SIDS (Sudden Infant Death Syndrome)
  • Live Q & A
  • 2-hour class

Baby Safety

Baby Safety

  • Allergic reactions in babies
  • Baby rashes
  • Teething
  • Baby Ear Infections
  • Administering medicine correctly to your baby
  • Live Q & A
  • 90-minute class

Prepare to Breastfeed

Prepare to Breastfeed

  • How to tell if your baby is hungry
  • Mastering your baby’s latch
  • Positions for optimal feeding
  • Understanding skin-to-skin
  • Antenatal hand expressing of milk
  • Breastfeeding myths debunked
  • Live Q & A
  • 90-minute class

Intro to Hypnobirthing

Intro to Hypnobirthing

  • What even is Hypnobirthing
  • Breathing Techniques: Our Expert’s recommendations 
  • Staying calm for a quicker, smoother labour
  • How to achieve optimal ‘Fetal Positioning’ to make birth easier
  • Perineal Massage: Reduce the risk of tearing 
  • Live Q & A

Introducing Baby to Solids

Introducing Baby to Solids

  • Why start baby on solid foods? 
  • When is a good time to start? 
  • What do I need to get started? 
  • Positive mealtime environment 
  • Baby’s first month of solid foods
  • Live Q & A
  • 90-minute class

Ultimate Antenatal

Ultimate Antenatal

  • Labour
  • Birth  
  • Potential complications
  • Your first 100 days as a parent
  • Baby First Aid: Choking and CPR
  • Live Q & A
  • Do in 1-Day (9:30am-4:30pm) or over two mornings (9:30am-1pm) 

Ultimate Baby First Aid

Ultimate Baby First Aid

  • Baby CPR
  • Choking 
  • Burns
  • Skin Issues
  • Lacerations
  • Trauma
  • Live Q & A
  • 3-hour class

Ultimate Breastfeeding

Ultimate Breastfeeding

  • The key skills of successful breastfeeding
  • Breastfeeding challenges: How to avoid/resolve these
  • Pumping/Expressing
  • Storage & transitioning to daily work/life
  • 3.5 hour class

Ultimate Hypnobirthing

Ultimate Hypnobirthing

  • Birthing Calmly & Confidently 
  • Your Hypnobirthing Toolkit
  • Preparing & Supporting
  • Live Q & A
  • Do in 1-Day (9:30am-4:30pm) or over two mornings (9:30am-1pm) 

Ultimate Starting Solids

Ultimate Starting Solids

  • Baby’s nutritional needs
  • 3 stages of weaning
  • Baby-led weaning
  • Unsuitable foods
  • Common allergies
  • Gagging reflex versus choking
  • Your support network
  • Live Q & A
  • 3-hour class

Postpartum Mental Health

Postpartum Mental Health

  • Baby Blues
  • Perinatal Anxiety
  • Perinatal Depression
  • What does your support system look like?
  • Plus much more!
  • 2-hour class

Ultimate Baby Development

Ultimate Baby Development

  • Baby development issues: How to identify them early
  • How to improve baby’s cognitive skills
  • How to improve your baby’s physical development
  • How to help your baby with key development milestones
  • Live Q & A
  • 2.5-hour class

1-to-1 Email Support

1-to-1 Email Support

With our midwife from time of class booking up to 6 months post-birth.

How it Works

Understand Your Goals

We discuss your perinatal education needs, whether you want us to deliver the whole suite of classes or augment your existing classes.

Web Portal

We provide a web portal for your patients. On the portal, once they book a class they then have free and unlimited access to all classes.

We Take It From There

We provide and manage all aspects of the classes along with 24/7 educational email support, reducing the burden on your resources.

Our People

The Baby Academy is set up to deliver excellence in pre and post-natal education. We do this through our evidence-based, professional healthcare-led approach. Our team is made up of qualified professionals, committed to creating a world where all parents have access to the best education and resources to improve the health and development of their babies and themselves.

We are healthcare professionals

All of our classes are delivered by experienced healthcare professionals who are qualified to educate and prepare expectant and new parents for the arrival of baby and for their postpartum parenting journey too.

Our team is made up of Midwives, International Board-Certified Lactation Consultants (IBCLC), Paediatric Nurses, Public Health Visitors and Perinatal Mental Health specialists.

What does it take to become a Baby Academy Professional?

Qualifications

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Experience

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Training

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Qualifications

  • Our Midwives are all practicing, NMC registered and qualified to a degree level or above.
  • Our Breastfeeding Instructors are all certified as International Board Certified Lactation Consultants.
  • Our Paediatric Nurses are all practicing, NMC registered and qualified to a degree level or above.
  • Our Public Health Visitors are all practicing, NMC registered and qualified to a degree level or above.
  • Our Perinatal Mental Health Specialists holds certification in Perinatal Mental Health.

Training

Our instructors and healthcare professionals stay up to date and continually maintain their expertise through their everyday experiences in their daily work and ongoing training and guidance from our Head of Education and Medical Advisory Board.

Experience

Exemplary healthcare professionals with years of on-the-job experience of pregnancy, labour, birth, postpartum care, breastfeeding, and post-partum mental health.

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